Eleven

Eleven Growth — Gerald Gerez

Product-Led Growth Partner

Your software
should sell
itself.

I help early-stage SaaS grow by making the product do the work — attracting the right users, keeping them, and expanding naturally.

Tell me about your software 15 min · no pitch
Activation Retention Churn ARPU Product-Led Growth Flywheel Onboarding Activation Retention Churn ARPU Product-Led Growth Flywheel Onboarding

Most SaaS teams spend everything on ads and sales.

Users sign up. Then disappear.

The product never gets the chance to prove its value — because nobody designed it to.

01
Find where users drop
I audit your onboarding and identify exactly where users lose interest — before they ever see the value.
02
Engineer the aha moment
We redesign the experience so users reach value fast — on their own, without a sales call.
03
Build the growth loop
Your product becomes its own acquisition engine. Every user brings the next one.

I’m Gerald.
I think in loops.

I spend my weeks breaking down how the best SaaS products grow — and applying those patterns to early-stage teams who are still figuring it out.

Not an agency. Not a consultant with a deck. Just someone who’s obsessed with making products grow on their own — through better onboarding, sharper activation, and loops that compound over time.

Based in New York. Working remotely with SaaS teams worldwide.

4+
SaaS products analyzed this week alone
3
Core levers: activation, retention, expansion
15min
All it takes to find your biggest drop-off point

Let’s talk about your software.

Not a sales call. Just 15 minutes to understand where you’re losing users and what’s worth fixing first.

Tell me about your software →

Or find me on LinkedIn · X

Your expert partner in B2B SaaS acquisition funnel design